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Ekonomi kitaplari dizisi
Bilinmeyen Yazar ÜCRETSİZ İNDİRKitap Hakkında
Günümüzün rekabet dolu piyasasında öne çıkmak, her zamankinden daha zor. Tüketicinin karşısına sayısız seçenek sunulurken, fark yaratabilenler ancak etkili pazarlama stratejileriyle rakiplerini geride bırakabiliyor. Bu alanda sağlam bir bakış açısı edinmek isteyenler için hazırlanan Cep Pazarlama Dizisi, konunun uzmanları tarafından kaleme alınmış kapsamlı bir kaynak olarak öne çıkıyor. 2013 yılında Türkçe olarak yayımlanan dizi, Rota Yayınları tarafından okurlarla buluşturuluyor. Pazarlamanın dinamiklerini anlamak ve uygulamak isteyenler için pratik bir rehber niteliğinde.
