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A’dan Z’ye Pazarlama Pazarlamayla İlgilenen Herkesin Bilmesi Gereken 80 Kavram
Philip Kotler ÜCRETSİZ İNDİRKitap Hakkında
A’dan Z’ye Pazarlama Pazarlamayla İlgilenen Herkesin Bilmesi Gereken 80 Kavram, Philip Kotler tarafından kaleme alınmış bir eserdir. Ekonomi kategorisinde yer alan, MediaCat Kitapları tarafından yayımlanan, 209 sayfalık bu kitap, Türkçe okuyuculara hitap etmektedir.
