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Elektronik Tüketicinin Satın Alma Davranışı: Hedonik mi Faydacı mı?
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Pazarlama Perspektifinden Eğitim Hizmeti : Değer ve Kalite
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Konaklama İşletmelerinde Pazar Yönlülük
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Hizmet Pazarlama Etkinliği ve Kalite
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