%22%20rx%3D%223%22%2F%3E%3Cline%20x1%3D%2230%22%20y1%3D%220%22%20x2%3D%2230%22%20y2%3D%22180%22%20stroke%3D%22%2360a5fa%22%20stroke-width%3D%220.2%22%20opacity%3D%220.036%22%2F%3E%3Cline%20x1%3D%2260%22%20y1%3D%220%22%20x2%3D%2260%22%20y2%3D%22180%22%20stroke%3D%22%2360a5fa%22%20stroke-width%3D%220.2%22%20opacity%3D%220.036%22%2F%3E%3Cline%20x1%3D%2290%22%20y1%3D%220%22%20x2%3D%2290%22%20y2%3D%22180%22%20stroke%3D%22%2360a5fa%22%20stroke-width%3D%220.2%22%20opacity%3D%220.036%22%2F%3E%3Cline%20x1%3D%220%22%20y1%3D%2245%22%20x2%3D%22120%22%20y2%3D%2245%22%20stroke%3D%22%2360a5fa%22%20stroke-width%3D%220.2%22%20opacity%3D%220.024%22%2F%3E%3Cline%20x1%3D%220%22%20y1%3D%2290%22%20x2%3D%22120%22%20y2%3D%2290%22%20stroke%3D%22%2360a5fa%22%20stroke-width%3D%220.2%22%20opacity%3D%220.024%22%2F%3E%3Cline%20x1%3D%220%22%20y1%3D%22135%22%20x2%3D%22120%22%20y2%3D%22135%22%20stroke%3D%22%2360a5fa%22%20stroke-width%3D%220.2%22%20opacity%3D%220.024%22%2F%3E%3Crect%20x%3D%2213%22%20y%3D%2214%22%20width%3D%222.5%22%20height%3D%2230%22%20fill%3D%22%2360a5fa%22%20opacity%3D%220.6%22%20rx%3D%221.25%22%2F%3E%3Ctext%20x%3D%2222%22%20y%3D%2236%22%20font-family%3D%22Georgia%2CCambria%2Cserif%22%20font-size%3D%2224%22%20font-weight%3D%22bold%22%20fill%3D%22%2360a5fa%22%20opacity%3D%220.07%22%3ET%3C%2Ftext%3E%3Ctext%20x%3D%2214%22%20y%3D%2268%22%20font-family%3D%22Georgia%2CCambria%2Cserif%22%20font-size%3D%228.5%22%20fill%3D%22white%22%20opacity%3D%220.92%22%20font-weight%3D%22bold%22%3E%3Ctspan%20x%3D%2214%22%20dy%3D%220%22%3ETemel%20Kavramlarla%3C%2Ftspan%3E%3Ctspan%20x%3D%2214%22%20dy%3D%2212.5%22%3EReklam%20Ajans%C4%B1%20R...%3C%2Ftspan%3E%3C%2Ftext%3E%3Cline%20x1%3D%2214%22%20y1%3D%22105%22%20x2%3D%2248%22%20y2%3D%22105%22%20stroke%3D%22%2360a5fa%22%20stroke-width%3D%220.8%22%20opacity%3D%220.25%22%2F%3E%3Ctext%20x%3D%2214%22%20y%3D%22121%22%20font-family%3D%22system-ui%2Csans-serif%22%20font-size%3D%227.5%22%20fill%3D%22%2360a5fa%22%20opacity%3D%220.55%22%3EI%C5%9F%C4%B1l%20Karpat%20Aktu%C4%9Flu%3C%2Ftext%3E%3Crect%20x%3D%2214%22%20y%3D%22139%22%20width%3D%2238.8%22%20height%3D%2212%22%20fill%3D%22%2360a5fa%22%20opacity%3D%220.1%22%20rx%3D%223%22%2F%3E%3Ctext%20x%3D%2219%22%20y%3D%22147.5%22%20font-family%3D%22system-ui%2Csans-serif%22%20font-size%3D%226%22%20fill%3D%22%2360a5fa%22%20opacity%3D%220.45%22%20font-weight%3D%22600%22%3EE%C4%9Fitim%3C%2Ftext%3E%3C%2Fsvg%3E)
Temel Kavramlarla Reklam Ajansı Reklamveren İlişkileri
Işıl Karpat Aktuğlu ÜCRETSİZ İNDİRKitap Hakkında
Rekabette sınırların kalktığı günümüz koşullarında faaliyet gösteren ve süreklilik sağlamak isteyen işletmelerin en önemli rekabet araçlarından birisi reklamlar… Reklamların hedef kitleye ulaşmasında planlama
