%22%20rx%3D%223%22%2F%3E%3Cpath%20d%3D%22M0%2C160%20Q30%2C150%2060%2C160%20Q90%2C170%20120%2C160%22%20fill%3D%22none%22%20stroke%3D%22%2338bdf8%22%20stroke-width%3D%220.5%22%20opacity%3D%220.06%22%2F%3E%3Cpath%20d%3D%22M0%2C170%20Q30%2C160%2060%2C170%20Q90%2C180%20120%2C170%22%20fill%3D%22none%22%20stroke%3D%22%2338bdf8%22%20stroke-width%3D%220.3%22%20opacity%3D%220.036%22%2F%3E%3Crect%20x%3D%2213%22%20y%3D%2214%22%20width%3D%222.5%22%20height%3D%2230%22%20fill%3D%22%2338bdf8%22%20opacity%3D%220.6%22%20rx%3D%221.25%22%2F%3E%3Ctext%20x%3D%2222%22%20y%3D%2236%22%20font-family%3D%22Georgia%2CCambria%2Cserif%22%20font-size%3D%2224%22%20font-weight%3D%22bold%22%20fill%3D%22%2338bdf8%22%20opacity%3D%220.07%22%3ER%3C%2Ftext%3E%3Ctext%20x%3D%2214%22%20y%3D%2268%22%20font-family%3D%22Georgia%2CCambria%2Cserif%22%20font-size%3D%2211.5%22%20fill%3D%22white%22%20opacity%3D%220.92%22%20font-weight%3D%22bold%22%3E%3Ctspan%20x%3D%2214%22%20dy%3D%220%22%3EReklam%3C%2Ftspan%3E%3Ctspan%20x%3D%2214%22%20dy%3D%2215.5%22%3ETeorileri%3C%2Ftspan%3E%3C%2Ftext%3E%3Cline%20x1%3D%2214%22%20y1%3D%22111%22%20x2%3D%2248%22%20y2%3D%22111%22%20stroke%3D%22%2338bdf8%22%20stroke-width%3D%220.8%22%20opacity%3D%220.25%22%2F%3E%3Ctext%20x%3D%2214%22%20y%3D%22127%22%20font-family%3D%22system-ui%2Csans-serif%22%20font-size%3D%227.5%22%20fill%3D%22%2338bdf8%22%20opacity%3D%220.55%22%3EAli%20At%C4%B1f%20Bir%3C%2Ftext%3E%3Crect%20x%3D%2214%22%20y%3D%22145%22%20width%3D%2253.199999999999996%22%20height%3D%2212%22%20fill%3D%22%2338bdf8%22%20opacity%3D%220.1%22%20rx%3D%223%22%2F%3E%3Ctext%20x%3D%2219%22%20y%3D%22153.5%22%20font-family%3D%22system-ui%2Csans-serif%22%20font-size%3D%226%22%20fill%3D%22%2338bdf8%22%20opacity%3D%220.45%22%20font-weight%3D%22600%22%3EPsikoloji%3C%2Ftext%3E%3C%2Fsvg%3E)
Reklam Teorileri
Ali Atıf Bir ÜCRETSİZ İNDİRKitap Hakkında
Reklam araştırmalarında yani reklamın nasıl çalıştığını anlamaya çalışırken yapılan araştırmalarda kullanılan teorilerin yarısından biraz fazlası psikoloji bilim dalına aittir. İlgili diğer dallar ise pazarlama
