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Marka Yönetimi ve Marka Stratejileri
Mehmet Akif Çakırer ÜCRETSİZ İNDİRKitap Hakkında
Marka konusunun son yıllarda gördüğü ilgi ülkemiz adına umut verici. Ancak yayınlanan eserlerin genelde tercüme olması da eksik kaldığımız alanı işaret ediyor.Liderlik ve girişimcilik alanlarındaki özgün eserleriyle tanınan Mehmet Akif Çakırer
